Fashion

Do you have a keen eye for trends, a passion for creative expression, or a knack for understanding what people want to wear? If you’re always thinking about new designs, fabrics, or how to bring a vision to life through clothing and accessories, then a career in Fashion could be your perfect fit! This industry is for innovators, artists, business minds, and anyone who loves to see their ideas walk down a runway or into someone’s closet. It’s dynamic, fast-paced, and constantly evolving, offering endless opportunities to make your mark.
The Basics
Fashion is so much more than just designing clothes. It’s a huge global industry that involves everything from sketching new collections to managing supply chains, marketing brands, and helping people find their perfect style. It’s a blend of art, business, and technology, meaning there are many exciting paths you can explore.
You might find yourself working in diverse roles such as:
- Fashion Designer: Creating original garments, accessories, or footwear. This could involve sketching, selecting fabrics, and overseeing production.
- Merchandiser: Deciding what products to buy or produce for stores, analyzing sales data, and ensuring items are available at the right time and price.
- Buyer: Traveling to fashion shows and showrooms to select and purchase clothing and accessories for retail stores.
- Stylist: Curating looks for photo shoots, fashion shows, celebrities, or personal clients.
- Pattern Maker: Translating a designer’s sketch into a precise pattern for manufacturing.
- Textile Designer: Creating patterns and designs for fabrics, considering color, texture, and material properties.
- Marketing & PR Specialist: Promoting fashion brands, managing social media, and organizing events to generate buzz.
- Fashion Journalist/Content Creator: Writing about trends, designers, and industry news for magazines, websites, or social media platforms.
- Visual Merchandiser: Designing attractive and engaging in-store displays to showcase products and enhance the customer experience.
- Production Manager: Overseeing the manufacturing process of garments, ensuring quality and timely delivery.
You could be working for a major fashion house, a trendy startup, a retail chain, a magazine, or even building your own brand!
Why Fashion?
If you love creativity and seeing your vision come to life, the fashion industry is incredibly rewarding. It’s a field where trends are constantly shifting, new technologies are emerging (think AI in design or smart fabrics!), and sustainability is becoming increasingly important. You’ll be part of an industry that influences culture, expresses individuality, and is always pushing boundaries. The work can be demanding, but it’s also incredibly exciting, offering opportunities to travel, collaborate with talented individuals, and make a real impact on how people look and feel. Plus, with the rise of digital platforms and conscious consumerism, there’s a growing need for innovative thinkers who can shape the future of fashion.
Preparation
To get started in fashion, a strong foundation is key! Beyond academics, hands-on experience is super important. Look for internships with designers, brands, or retailers – even a short internship can give you valuable insight and connections. Consider volunteering at fashion events, working part-time in retail, or even starting a personal fashion blog or social media presence to showcase your eye for style. Developing skills in sketching, computer-aided design (CAD) software, sewing, pattern making, and visual communication will give you a major advantage. Strong communication and networking skills are also essential, as the fashion world is all about connections and collaboration.
Key Skills
- Organization Skills: The ability to manage multiple tasks, deadlines, and projects efficiently, keeping track of details in a fast-paced environment.
- Open-mindedness: A willingness to embrace new ideas, trends, and perspectives, adapting to constant change and diverse influences in the industry.
- Creativity: The capacity to generate original concepts, designs, and solutions, bringing innovative ideas to life in a highly visual field.
- Assertiveness: The confidence to express ideas, make decisions, and advocate for your vision clearly and effectively, even in competitive settings.
- Thick Skin: Resilience and the ability to handle criticism, rejection, and pressure gracefully, without letting setbacks derail your focus.
- Professional Demeanor: Maintaining a polished, respectful, and composed presence in all interactions, reflecting positively on yourself and your brand.
- Verbal & Written Communication: The ability to articulate ideas, present concepts, negotiate, and convey information clearly and persuasively, both spoken and in writing.
Career Readiness
- Coaching Appointments: Schedule an appointment with a career coach at the OPCD for personalized guidance on:
- Resumes & cover letters
- Major or career exploration
- Internship and job search strategies,
- Networking techniques,
- Interview preparation,
- Job offer evaluation and negotiation
- Navigating graduate or professional school applications
- Quick Questions:
- For quick questions, drop in Mon-Thu from 1:30 to 4:30.
- Wake Your Resume: Attend our Wake Your Resume workshops on Wednesdays in the OPCD during the academic year. Search for a session and register on Handshake.
Events & Opportunities
- Handshake Profile: Update your Handshake profile and career interests to see relevant opportunities.
- Handshake Collections – see the following in the Collections dropdowns:
- LinkedIn: Utilize LinkedIn to connect with Wake Forest University alumni. Learn more about networking.
Other Resources
Professional Organizations
- American Apparel & Footwear Association (AAFA)
- British Fashion Council (BFC)
- Council of Fashion Designers of America (CFDA)
- Fashion Group International (FGI)
- Fashion Institute of Technology
- Fashion Takes Action (FTA)
- Fashion Umbrella Foundation
- International Association of Clothing Designers and Executives (IACDE)
- Laboratory Institute of Merchandising
- Parsons
- Style Careers
- Textile and Fashion Federation (Singapore) (now Singapore Fashion Council)
- The Garment District NYC
- Women’s Wear Daily