Fairley Mahlum

Fairley Mahlum

2001 Communication
N.C. Wildlife Resources Commission, Director, Communications, Marketing and Digital Engagement

I am responsible for all agency communication (internal to 550 staff, external to all citizens of NC and visitors to our state); marketing of agency provided opportunities and digital engagement via the agency’s websites and litany of social media platforms. I oversee a staff that work towards that end.

What advice would you give students who have an interest in marketing/advertising?

Intern and get as much experience as the internship will allow. Show future employers you have a thirst for knowledge and are curious and take initiative.

What WFU career resources did you utilize that were most helpful to you?

An alumni in DC helped me get in the door for a position interview. The rest is history.

What courses, activities or experiences gave you an edge in the job search process?

Connections

What specific advice would you give regarding effective networking?

Learn what folks do in their day-to-day roles, they may be able to connect you to folks that do what you do, either via working or friendly relationships.